WWW. Is the most common three-letter word a child learns today! Believe it or not, the fact of the matter is, that the web is the largest network of communication and advertisements. Information from around the world are only a click away. This has created new opportunities for businesses all across the globe. It has in this day and age become imperative to establish a web presence irrespective of the size of your business or company. Raytrace has the potential to create web sites that are symbolic of your work, services and standing. We understand that web site design goes beyond flamboyant, brightly colored animations and stock photos. We design professional web sites that are based on high design principles, usability studies and new web development technology that help you deliver your message to new as well as potential customers!

Important Aspects of Web Design we keep in mind

There are few basic elements to web design that any web design firm should take care of before starting any project. These elements will draw customers, keep them on your web site and bring them back for more.

• Your Web site Content - This is the information on the site, whether it is graphics or your service or information you have to offer. This should always be relevant to your website’s main goal and purpose, and target your main demographic.
• Web Usability / Accessiblity - This element though not given its due importance is the reason why a customer may get frustrated and leave your website. He may not be able to understand where he is on your site or is not able to locate your services. Usability basically means just how easy it is to use and access information on your web site. A site has to accessible and usable (easy to navigate). A Difficult navigation, no matter how attractive it looks, will drive away traffic.
• Appearance / Design - The design for your site is something we pay attention too at Raytrace Creations, Ahmedabad, Gujarat. How your website is going to look is how our web design portfolio is going to look. No web design project is small for us and we give equal importance to all big and small web sites. All content and graphics should be uniform, aesthetically designed in terms of color, size, style and readability.

Dynamic Websites

There are basically two types of websites namely static and dynamic. A static website is a normal HTML & CSS based websites you see on the web and to update these sites you require a fair degree of knowledge of HTML and CSS coding. If you dont have knowledge of these two coding technique you will have to hire a web designer to update or change the content of your site. The second type of a website is called a dynamic site and can be easily updated by a non-technical person. These websites are easy to update using CMS (Content Management System) and site admin control panel provided by us after developing your website.. This allows you to update news, events, images, videos, links, products, services on your website effortlessly without being technical at all. This also makes you independent and self reliant in keeping your website updated with fresh content. To Know more on dynamic websites please click here.

We at Raytrace Creations, Ahmedabad, specialise in Web Design and Development and understand these basic elements of web design, and utilise them so that we can create the best website for your company to make your business proper.

If you would like to stand out and want your customers to take notice Flash Web sites is the thing for you. Different from the traditional HTML and CSS based web design , a flash website adds life to your companies web presence. A flash website is sometimes slightly more expensive then a traditional and affordable HTML/CSS based website but is worth every penny you spend and are affordable if you belive in class. The transitions and animations incorporated in a flash based web design will make your companies website come alive.

Advantages of having a Website :

• Websites create web presence of your firm or your services
• A website can easily be accessed from anywhere in the world.
• Is an online catalogue of your products and services.
• Lets prospective buyers learn in detail about your company and your services.
• A corporate website is an affordable way to reach the masses